Explore the benefits of ESG programmes through impact travel
YellowWood has extensive experience working with businesses to create bespoke events and adventures. In the travel industry this is known as MICE: meetings, incentives, conferencing, and exhibitions.
We will be delighted to work with your business to help you achieve your goals, with a focus on incorporating strong ESG values to the experience:
5-steps for effective Environmental, Social & Governance criteria (ESG) programmes through impact travel
1 - Understand your organisation’s environmental and social footprints
2 - Develop ideas and solutions to reduce and offset your environmental impacts and to contribute to social initiatives
3 - Identify and prioritise charities & projects, ideally in more remote and natural settings, in partnership with NGOs/social enterprises: https://www.pinwheel.earth/projects
4 - Select top performers in your organisation and take them on a travel experience to raise money for and/or visit and support a charity or project, developing team building
5 - Ensure the long-term continuity of the charity by maintaining post-travel relations, and communicating the positive impacts to the wider organisation and your clients
We can help your business achieve its goals through travel
We will be delighted to work with your institution and network to create bespoke group events and adventures, in collaboration with local charities and NGOs of your choice, where appropriate.
Benefits of ESG travel programmes:
● Positively impacts the natural world and local communities
● Attracts top talent and improves retention
● Attracts clients who are willing to pay more for a socially and environmentally responsible business
Adventure case study:
Please find the following YellowWood impact adventure with UK company TXF Media Limited (TXF):
TXF held a conference in Nairobi (which we also have the capacity to organise for you) and then a select group of TXF employees and clients were taken on a team-building safari in the Maasai Mara for four days, viewing the very best wildlife that Africa has to offer, including meeting with the Massai tribe in one of their local villages.
The event financially supported the TXF’s charity of choice AbleChildAfrica which changes the lives of children with disabilities across Africa. YellowWood also arranged for several of the TXF staff to visit one of AbleChild’s children’s homes in Nairobi, to meet with some of the children and better understand the amazing work the charity is doing.
Testimonial & further reading:
“I was incredibly impressed with the corporate acumen that YellowWood was able to bring to the event project they assisted us with in Kenya for our staff and key clients. The safari trip they ran was an enormous success, and perhaps most importantly the liaison with AbleChildAfrica was intertwined into all aspects.
They made the complex, simple and delivered a fantastic experience to all involved. I would highly recommend their services.”
- Daniel Sheriff, CEO, TXF Media Limited
As seen in Sustainability Magazine: